My plan to leave the in-house world and go freelance, full-time.
I love being a designer. I love that every day is different. I love meeting new people and working on exciting new projects. I’ve designed for agencies and large corporate companies. I’ve soaked up as much knowledge as I can on the job, and on my own. I’m totally grateful for my experiences as a designer, but lately I’m thinking, why not go beyond designing in-house and focus on starting a business, and designing my life?
The deeper I get into this way of thinking, the more I want to go after my own clients and develop my communication style and design.
This all sounds great but, how do I plan on making this happen?
I feel like it is a great time for anyone to start their own business and become successful. I will never underestimate the potential that lays within my network of friends and family members. The bulk of my freelance design work has come from those around me. I will continue to go to this well as long as its full.
There are so many channels for people to get themselves out there. The internet and social media make the world a smaller place, connecting with clients across the country or even around the world is doable.
In-house to Freelance Design: My Plan
“Success is not the result of making money; earning money is the result of success — and success is in direct proportion to our service.”
– Earl Nightingale
I feel like I’ve collected enough experience and reached a point in my career that I can share my thoughts and ideas with others. I will add value to those looking for the information I will create and share. I will create compelling, useful content.
I’ve decided that this blog will be a documentary about my transition. I’ll write about my inspiration, the steps I take to get out there, and share any pitfalls I meet. I feel like this would be a helpful resource for others who decide to make a similar leap.
I will record and share as much information as I can about design. I will share my philosophy on broad topics, and I will also create highly focused clips of my own processes, tips and tricks. I will share anything and everything I can think of that designers, students and business owners may find useful.
I’m going to produce a podcast show where I’ll interview a variety of creative professionals who are making a living doing what they love. The show wouldn’t be exclusive to designers, but all creatives. I’m more interested in their thought process, how they’ve found their focus and how they’ve created their own path. How are they living their vision?
You’ll notice that I failed to give a backup plan. I did not include one intentionally. I feel that anytime I give myself a safety net I will defer to that net, nine times out of ten. I’m already living inside the safety net. I will design my way out.
What do you think, does this sound like a good idea? How about you? Have you designed your lifestyle as a creative professional? Please share your thoughts in the comments below.
Steve is a designer working in the northeast. He is a loving husband and father of two young children. Steve will earn his master’s degree in Interactive Media from Quinnipiac University in August.